My Home Selling System

My innovative home selling system was developed to provide my clients with a consistent and proven method to prepare their homes for sale, price their homes appropriately, and get the word out to as many prospective buyers as possible.  When I sell your home, our mutual goal is a quicker sale at a higher price.



  1. Price

The most important step when I sell your home is pricing it correctly from the onset. It’s a well-known fact that overpriced homes take longer to sell and usually sell for a lower price. Since the majority of your showings will occur in the first 30 days on the market it is critical that your initial list price match buyer expectations. I use in-depth market analysis to build a comprehensive report that will accurately determine the optimal list price for your home.

  1. Condition

In order to get top dollar when you sell your home you have to make your home look its best. I will help you identify and prioritize repairs and improvements that will provide you the best return on your investment. Before your home goes on the market, I can also offer home staging to make every room in your home look its best. In fact I offer a Maximum Value Home Audit designed to highlight every feature your home that adds value, and address areas of concern before we put your home on the market.

  1. Market

My Home Selling System was developed to get my listings in front of as many potential buyers as possible. When I sell your home my reach is so extensive because I invest heavily in Web, social networking, email, direct mail and print campaigns that feature my listings in the places where buyers are looking. When you hire me to sell your home, I will identify your ideal buyer and then develop and implement a tailored home marketing program to reach them. I offer a 8-Week Marketing Plan to leave no stone unturned when it comes to finding your perfect buyer. Request a free consultation today.

  1. Negotiate

Successfully negotiating a real estate contract is more than a matter of luck or natural talent. When you receive an offer having an agent with a proven track record of brings buyers and sellers together can make a huge impact on your final sales price. I’m a skilled negotiator who will help you get the highest price a potential buyer is willing to pay when I sell your home, as well as the best terms, shortest contingencies, fewest repairs and lowest closing costs. Rather than approaching negotiations from an adversarial winner-takes-all perspective, I focus on your top priorities and strive to keep emotions from over running the process.

  1. Close

When I sell your home I will provide regular status reports that show your top prospects, summary of feedback from your showings, a review of completed and planned marketing activities and any recommended adjustments to course. In order to keep tabs on your competition I will notify you as similar homes in your neighborhood come on the market, go under contract or sell. Once your home goes under contract, I use a sophisticated online transaction management system to make sure buyers, and their agent, follow through with their contractual obligations in a timely manner.

Darlene and her team of experts are ready to work with you.